This policy explains how your personal data is collected and processed on the website becsetanches.com.

1. Data controllers

Two separate entities are involved on this website:

1. For the online store, orders and customer service:
   Becs et Anches, VPROSHOP company, 32, Route de la Grange, 17920 Breuillet – France (RCS Saintes 788 927 895).
   Dedicated contact for personal data: contact us page.
2. For the interactive product selection assistant (VK AI Agent):
   Vandoren, 56 rue Lepic, 75018 Paris (RCS Paris B 572 083 400).
   Dedicated contact for personal data: contact us page.

2. Processing related to online sales

• Data processed: First name, last name, billing and delivery postal addresses, email address, phone number, purchase history. Bank card data is processed directly by our secure payment providers and never passes through our servers.
• Purposes: Processing and shipping your orders, customer communications, invoice and accounting management, delivery tracking, after-sales service and fraud prevention.
• Legal bases:
  • Performance of the sales contract.
  • Compliance with accounting and tax obligations.
• Data recipients: Internal departments of VPROSHOP SAS, logistics providers and carriers (La Poste / Colissimo / GLS), banking and secure payment providers, web host.
• Retention period: Your customer data is kept for as long as necessary for the business relationship.

3. Processing related to the interactive virtual assistant

An interactive virtual assistant using artificial intelligence is available on the website to help you choose VK synthetic reeds.

• Purposes: Providing personalised online advice before purchase and handling technical enquiries. Recommendations are provided for guidance only.
• Legal basis: Legitimate interest of Vandoren SAS in offering a modern, interactive product guidance tool.
• Data processed:
  • Written conversation content (questions asked and answers provided). We remind you not to enter any personal or confidential information in the chat.
  • Optional feedback data.
  • Technical session metadata (browser language, timestamps, random session identifier).
  • IP addresses are never linked to conversation messages; they are processed temporarily for server security and abuse prevention (technical logs deleted within 30 days at most).
• Transfers outside the EU and AI safeguards: Data flows with Anthropic are governed by European Standard Contractual Clauses (SCC). Under our contractual commitments, data sent via the API is never used to train or improve artificial intelligence models.
• AI retention period: Conversations and feedback are kept for 24 months, then permanently deleted.
• Human advisor: You may contact a dedicated human advisor at any time via the contact us page.

4. Cookies and trackers

The website uses technical cookies essential to the shopping cart, as well as audience measurement trackers subject to your consent.
The VK virtual assistant uses only your browser's local storage (localStorage) to keep your chat session active, without placing any advertising or tracking cookies. For more information, please see our Cookie Policy.

5. Your rights and how to exercise them

Under applicable regulations, you have the following rights:

• Right of access, rectification and erasure of your data;
• Right to object and to restrict processing;
• Right to data portability;
• Right to define instructions regarding the fate of your data after your death.

To exercise your rights:

• Regarding an order, your customer account or a delivery: contact us via the contact us page or by post at Becsetanches – 32, Route de la Grange, 17920 Breuillet – France.
• Regarding VK conversational assistant exchanges: send a specific message via our contact us page.